E-Commerce start-up Companies in India to Know
These top e-commerce companies call India home.
India’s e-commerce sector is on a steady rise, bringing the retail landscape of the world’s most populous country online. Giants like Flipkart and Amazon are leading the charge, catering to a growing middle class that values convenience and variety, while upstarts like Jiomart and Nykaa are growing quickly. As India’s digital infrastructure improves and consumer behavior evolves, the companies below are positioned to play a crucial role in the evolution of e-commerce in India.
Amazon
Amazon is one of the world’s largest and most influential e-commerce platforms, transforming the way people shop, sell,  and conduct business online. Founded by Jeff Bezos in 1994 as an online bookstore, Amazon has since grown into a global technology giant offering a wide range of products and services, including e-commerce.
FLIPKART
Flipkart operates one of the largest e-commerce platforms in India, vying only with Amazon for the top spot. It sells everything from clothing to furniture to flight bookings on its site, and focuses heavily on tech development to improve users’ shopping experience. The company is primarily based in Bangalore, and it has several other offices throughout the country.
Walmart
In addition to its thousands of brick-and-mortar stores around the world, Walmart runs one of the largest e-commerce platforms, supported by a global network of hundreds of high-tech distribution centers. The U.S. retail giant has been expanding its presence here in India since 2018, when it bought a majority stake in Bangalore-based e-commerce company Flipkart for $16 billion. Going forward, the company says it will import $10 billion of goods from India each year by 2027.
Meesho
Meesho operates a social commerce site where users can buy and sell clothing, electronics, home decor and more online. Owned by Fashnear Technologies Private Limited, the Bangalore-based company was founded in 2015 as a consignment platform, but has since grown into a global ecosystem that facilitates trade between suppliers, resellers and customers, relying heavily on social media platforms like Instagram and TikTok. Reportedly valued at $3.9 billion, Meesho is among the fastest growing e-commerce startups in India, attracting the country’s large low and middle-class consumer base with its diverse assortment of unbranded, affordable goods
Swift
The Swift platform aims to connect every link in the e-commerce chain, enabling individual sellers and direct-to-consumer brands to incorporate their digital storefronts with checkout and shipping operations. More than 10,000 businesses around the world use Swift’s software for cart management, payment processing, fulfillment, returns and reconciliation, and many more use cases. The company is headquartered in Bangalore, with additional offices in New Delhi and Dehradun.Â
Tata CLiQ
Tata CLiQ is the digital commerce arm of the Tata Group, India’s largest conglomerate. The site operates as an omni-channel marketplace model, where consumers can buy clothing, footwear, jewelry, accessories, beauty products and much more. The Mumbai-based company also has a separate luxury fashion venture called Tata CLiQ Luxury, which features brands like Burberry, Prada and Swarovski.
Myntra
Myntra is an Indian fashion e-commerce company headquartered in Bangalore. The site offers a wide variety of clothing options, as well as beauty products and home goods like blankets and wall art. The company was first founded in 2007 as a personalized gift site, and then pivoted after it was acquired by e-commerce giant Flipkart in 2014, and it continues to operate independently. In 2022 Myntra also launched an express delivery service to its platform, allowing shoppers to receive their orders within one to two days of purchase.
Snapdeal
Snapdeal is one of the top-four online shopping sites in India, according to its website, reportedly boasting Rs 388 crore in revenue in 2023. Clothing, electronics and home goods account for the majority of the items sold on the website, where customers can also buy fitness equipment, car accessories and even rare collectibles. The New Delhi-based company has a large network of third-party logistics partners, allowing it to cover more than 96 percent of India’s pin codes and make deliveries to thousands of towns and cities.
